Ubworoherane bwa e-ubucuruzi butuma imikoreshereze ya interineti yiyongera vuba muri iki kinyejana kandi imibare yazamutse cyane mu myaka yashize, cyane cyane ko icyorezo cyakwirakwiriye ku isi mu 2020. Ntabwo ari urugero rwa B2C （Ubucuruzi-ku-Muguzi） ikura ariko na B2B （Ubucuruzi-Kuri-Ubucuruzi) e-ubucuruzi bwateye imbere cyane mubucuruzi mpuzamahanga.Ubushakashatsi bwa Forrester buteganya ko agaciro k'ubucuruzi rusange bwa B2B e-ubucuruzi gashobora kugera kuri tiriyari 1.8 z'amadolari y'Amerika naho agaciro ka e-ubucuruzi B2C gashobora kuba miliyari 480 z'amadolari ya Amerika mu 2023.
Nibintu byingenzi byagaragaye mubucuruzi bwa Amazone:
Abaguzi hafi ya bose babajijwe bemeje e-amasoko mugihe cyoherejwe na covid-19 bavuga ko ibigo byabo bizagira ubucuruzi bwinshi kumurongo.40% by'abagurisha bagaragaza ko bazakomeza kugurisha ku isi cyane cyane naho 39% byabaguzi bagaragaza iterambere ryiterambere rirambye kurutonde rwibanze.
(isoko: www.ubucuruzi.amazon.com)
Muri iki gihe, amashyirahamwe afite umunzani atandukanye arashobora kwihutisha byose kugirango ahindure mugihe gikwiye hifashishijwe uburyo bushya bwo gutanga amasoko ya elegitoronike agezweho, bushobora no kubafasha kugera ku ntego, kongera imbaraga kandi birashoboka ko bazatera imbere mugihe kizaza.Kugirango arusheho gukora neza, uburyo bwa e-ubucuruzi bwa B2B buzaza buzaba burimo ingamba zoroheje kandi zihuriweho na digitale hamwe nubucuruzi busigaye.Mu bihe biri imbere, abo baguzi ntibakoresha uburyo bwa e-amasoko meza kandi imiyoboro ishobora kugira ibibazo mubikorwa.
Uhereye kuri verisiyo yabagurisha, kugirango uhuze umuvuduko witerambere ryumuryango wabaguzi ningirakamaro kandi mukanya.Hatabayeho korohereza imurikagurisha gakondo kumurongo, abaguzi ntibashobora kubona ibintu bifatika kandi bakumva imiterere.Kubwibyo, amasosiyete agurisha agomba kuba ashobora gutanga umuyoboro wuzuye wa interineti kubaguzi, ushobora kwerekana ubudasa nukuri kwibyo bicuruzwa kandi bigatanga uburyo bworoshye mugutumanaho, gutumiza na nyuma yo kugurisha.
Isosiyete yacu kandi ifata uburambe bwiza bwo gucuruza kumurongo nkibyingenzi byambere mubihuru muri iki gihe.Mubyukuri, twabonye akamaro kimyaka myinshi mbere yicyorezo.Ubu twateje imbere inzira zitandukanye zubucuruzi kubaguzi bacu ku isi, harimo urubuga rwemewe, e-amaduka abiri kurubuga rwa e-ubucuruzi bwa Alibaba, Made-in-China ndetse nizindi mbuga zizwi cyane.Uru rubuga nirwo ruvuguruwe cyane, aho ushobora kutwandikira, kureba ibicuruzwa byacu bishya no gusura inzu yimurikabikorwa ya 3D hamwe namahugurwa yinganda zacu.Ntabwo dukomeza kunoza imikorere yiyi miyoboro ya interineti gusa ahubwo tunatanga amahugurwa kumurwi wacu wo kugurisha kugirango tuzamure ubucuruzi.Ubwanyuma, tuzemeza ko abakiriya bacu bafite uburambe burenze mubikorwa byose byamasoko, uhereye kumyigire y'ibicuruzwa byacu, gutumiza, kugenzura, gutangaza no kohereza.
Igihe cyo kohereza: Kanama-23-2022